Baked


Brand refresh, packaging design and art direction for the relaunch of Baked’s ready-to-eat line featuring their popular granola, baking mixes, and dessert spreads. Baked is an artisanal bakery and cafe offering a unique twist on traditional American food and desserts. 







Role: Lead Designer & Art Director
Designed at Hinterland
In collaboration with Scott Buschkuhl & Jen Marchese

Photography by Jason Wyche


Design & Art Direction
© 2018