Brand refresh, packaging design and art direction for the relaunch of Baked’s ready-to-eat line featuring their popular granola, baking mixes, and dessert spreads. Baked is an artisanal bakery and cafe offering a unique twist on traditional American food and desserts. 

Designed at Hinterland
Role: Lead Designer & Art Director
Creative Director: Scott Buschkuhl
Photographer: Jason Wyche

Design & Art Direction
© 2018